How to Sell
a War
By Kenneth Eade
July 06, 2016
"Information
Clearing House"
- "Dissident
Voice"-
“Perception
Management” was pioneered in the 1980’s under the
Reagan administration in order to avoid the public
opposition to future wars that was seen during the
Vietnam War.
The United
States Department of Defense defines perception
management as:
Actions
to convey and/or deny selected information and
indicators to foreign audiences to influence
their emotions, motives, and objective reasoning
as well as to intelligence systems and leaders
at all to influence official estimates,
ultimately resulting in foreign behaviors and
official actions favorable to the originator’s
objectives. In various ways, perception
management combines truth projection,
operations, security, cover and deception, and
psychological operations.
At the
onset of the Iraq war in 2003, journalists were
embedded with US troops as combat cameramen. The
reason for this was not to show what was happening
in the war, but to present the American view of it.
Perception management was used to promote the
belief that weapons of mass destruction were being
manufactured in Iraq to promote its military
intervention, even though the real purpose behind
the war was regime change.
Alvin
and Heidi Toffler cite the following as tools for
perception management in their book,
War and Anti-War:
-
accusations of atrocities;
-
hyperbolic inflations;
-
demonization and dehumanization;
-
polarization;
- claim
of divine sanction; and
-
meta-propaganda.
In 2001,
the Rendon Group, headed by John Rendon, was
secretly granted a $16 million contract to target
Iraq with propaganda. Rendon, who had been hired by
the CIA to help create conditions to removal Saddam
Hussein from power, is a leader in “perception
management”. Two months later, in December 2001, a
clandestine operation performed by the CIA and the
Pentagon produced false polygraph testimony of an
alleged Iraqi civil engineer, who testified that he
had helped Saddam Hussein and his men hide tons of
biological, chemical and nuclear weapons. Of
course, we now know that there were no weapons of
mass destruction hidden in Iraq.
A study by
Professor Phil Taylor reveals the differences
between the US and global media over the coverage of
the war to be:
-
Pro-war coverage in the US made US media
“cheerleaders” in the eyes of a watchful, more
scrutinous global media;
- Issues
about the war were debated more in countries not
directly affected by the September 11, 2001
terrorist attacks;
- The
non-US media could not see the link between the
“war on terror” and the “axis of evil”; and,
- The US
media became part of the information operations
campaign, which weakened their credibility in
the eyes of global media.
President
Bush himself admitted in a televised interview with
Katie Couric on the CBS Evening News that, “One of
the hardest parts of my job is to connect Iraq to
the war on terror.” Vice President Dick Cheney
stated on Meet the Press, “If we’re successful in
Iraq…we will have struck a major blow right at the
heart of the base, if you will, the geographic base
of the terrorists who have had us under assault for
many years, but most especially on 9/11.”
Prior to
2002, the CIA was the Bush Administration’s main
provider of intelligence on Iraq. In order to
establish the connection between Iraq and
terrorists, in 2002, the Pentagon established the
“Office of Special Plans” which was, in reality, in
charge of war planning against Iraq, and designated
by Defense Secretary Donald Rumsfeld to be the
provider of intelligence on Iraq to the Bush
Administration. Its head, the Undersecretary of
Defense, Douglas J. Feith, appointed a small team to
review the existing intelligence on terrorist
networks, in order to reveal their sponsorship
states, among other things. In 2002, Deputy
Secretary of Defense Paul Wolfowitz wrote a memo to
Feith entitled, “Iraq Connections to Al-Qaida”,
which stated that they were “not making much
progress pulling together intelligence on links
between Iraq and Al-Qaida.”
Peter W.
Rodman, the Assistant Secretary of Defense for
International Security, established a “Policy
counter Terror Evaluation Group” (PCTEG) which
produced an analysis of the links between Al-Qaida
and Iraq, with suggestions on “how to exploit the
connections.”
“In
February 2003, when former Secretary of State Colin
Powell addressed the U.N., he described “a sinister
nexus between Iraq and the Al-Qaeda network,”
stating that “Iraq today harbors a deadly network
headed by Zarqawi’s forces, an associate and
collaborator of Osama bin Laden,” and that Zarqawi
had set up his operations, including bioweapons
training, with he approval of the Saddam Hussein
regime. This has since been discredited as false.
However, in
October 2004, due to the fact that the Iraqi
insurgency was catching on as a cause in jihadist
circles, Zarqawi pledged his allegiance to Al-Qaeda.
This was after his group had exploded a massive
bomb outside a Shiite mosque in August 2003, killing
one of Iraq’s top Shiite clerics and sparking
warfare between the Shiite and Sunni communities.
The tipping point toward a full-blown civil war was
the February 2006 attack on the Golden Mosque in
Samarra, which is credited to Haythem Sabah
al-Badri, a former member of Saddam Hussein’s
Republican Guard, who joined Al-Qaeda after the U.S.
invasion. This gave birth to the AQI, Al-Qaeda in
Iraq
General Wesley Clark, the former NATO Allied
Commander and Joint Chiefs of Staff Director of
Strategy and Policy, stated in his book,
Winning Modern Wars:
As I
went back through the Pentagon in November 2001,
one of the senior military staff officers had
time for a chat. Yes, we were still on track for
going against Iraq, he said. But there was more.
This was being discussed as part of a five-year
campaign plan, he said, and there were a total
of seven countries, beginning with Iraq, then
Syria, Lebanon, Libya, Iran, Somalia and Sudan.
In 2004,
John Negroponte, who had served as ambassador to
Honduras from 1981 to 1985, was appointed as
ambassador to Iraq with the specific mandate of
implementing the “Salvador Option”, a terrorist
model of mass killings by US sponsored death squads.
In 2004,
Donald Rumsfeld sent Colonel James Steele to serve
as a civilian advisor to Iraqi Paramilitary special
police commandos known as the “Wolf Brigade”.
Steele was a counter-insurgency specialist who was
a member of a group of US Special Forces advisors to
the Salvadorian Army and trained counter-insurgency
commandos in South America, who carried out extreme
abuses of human rights. The Wolf Brigade was
created and established by the United States and
enabled the re-deployment of Saddam Hussein’s
Republican Guard. The Brigade was later accused by
a UN official of torture, murder and the
implementation of death squads. The techniques used
by these counter-insurgency squads were described as
“fighting terror with terror”, which was previously
done in other theaters, such as Vietnam and El
Salvador.
The use of
death squads began in 2004 and continued until the
winding down of combat operations in 2008. In
addition to the death squads, regular military units
were often ordered to “kill all military age males”
during certain operations; “dead-checking” or
killing wounded resistance fighters; to call in air
strikes on civilian areas; and 360 degree rotational
fire on busy streets. These extreme measures were
justified to troops in Iraq by propaganda linking
the people to terrorism.
Colonel
Steele, with the help of Col. James Hoffman, set up
torture centers, dispatching Shia militias to
torture Sunni soldiers to learn the details of the
insurgency. This has been attributed as a major
cause of the civil war which led to the formation of
ISIS.
The
operation of death squads as counter-insurgency
measures was also common knowledge at the time.
Private
contractors, such as Steele, were often subject to
different rules than the military forces they served
and, in some cases, served with. As of 2008, an
estimated 155,286 private contractors were employed
by the US on the ground in Iraq, compared to 152,275
troops. The estimated annual cost for such
contractors ballooned to $5 billion per year by
2010.
In August
2006, four American soldiers from a combat unit in
Iraq testified in an Article 32 hearing that they
had been given orders by their commanding officer,
Colonel Michael C. Steele, to “kill all military age
males”.
According
to the journalist Glen Greenwald, all military age
males in strike zones of the latest drone aircraft
strike programs are considered militants unless it
can be proved otherwise. Some say that this has
resulted in more civilian casualties than has been
reported by the government.
Kenneth Eade is the bestselling author of the Brent
Marks Legal Thriller Series.
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