Soft Power Dictatorships Versus A Soft and Hard
Power Failing Imperial Democracy
By Edward S. Herman
August 08, 2015 "Information
Clearing House" - "Z
Magazine" -
The New York Times is a very good
newspaper, except where ideology and party line demands intrude.
Unfortunately these intrusions occur often and are of great
importance. The Times is the paper of record of an imperial
superpower whose leaders have long and regularly flaunted
international law and used their great military and economic power
recklessly, in good part because they can get away with it. They
push and push, eventually starting or provoking a war when their
target refuses to surrender (see Gareth Porter’s Perils of
Dominance). The collapse of the Soviet Union worsened this
situation by removing a force of containment.
As a leading U.S. client, arguably a tail that
wags the dog, Israel also can engage in long-term ethnic cleansing,
regular cross-border bombing attacks and invasions, and continuous
violations of international law, and get away with it. And it, like
its parent, falls under the protection of the editors of the Times.
(Barbara Erickson’s blog, TimesWarp provides regular and compelling
evidence of Times protection of the tail.)
As the top establishment newspaper the Times
invariably strives to put imperial (and imperial client) violence in
a good light. This goes back a long way, but let me just describe
briefly the cases of Guatemala and Vietnam before looking at the
present scene. The United States supported a nasty dictator in
Guatemala for several decades before a 1945 revolution, not
supported by this country, overthrew him and installed a democratic
order. This democratic order fell into U.S. disfavor with the
passage of a law protecting workers rights in 1947, and then became
a regime change target when a land reform bill encroached on United
Fruit Company’s (El Pulpo’s) rights. A U.S.-sponsored invasion
force, aided by U.S. propaganda, air force assistance and diplomatic
cover, ousted the elected regime in 1954 and began a long stint of
undemocratic and terror state rule. The main U.S. propaganda cover
for this hostility and violence was that Communism was taking over
in Guatemala. This was a lie, but was front-and-center in the
New York Times as well as in the mainstream media in general,
and even reached the Nation magazine. The New York
Times featured this terrible threat repeatedly from 1950 onward
(one favorite, Sidney Gruson’s “How Communists Won Control of
Guatemala,” March 1, 1953).
The U.S.-sponsored replacement regime in Guatemala
was a terror state almost without compare, and as it terrorized its
population and carried out genocidal operations against its Mayan
Indian population, the U.S. government continued to help it over
many years with arms, training and Green Beret assistance. And the
Times and its colleagues remained sufficiently quiet to allow this
remarkable state terrorism to run on without any “humanitarian
intervention” for decades. The Guatemalan peasants and Indians were
“unworthy” victims, and in the Herman-Chomsky table comparing U.S.
media coverage of Popieluszko and the 100 U.S. client state victims,
the New York Times’s news reports on the single victim of
the Polish Communist state exceeded by ten times their reports on 23
Guatemalan victims taken together (see further on Guatemala,
Manufacturing Consent, 66-90).
Many people have been under the impression that
the New York Times opposed the Vietnam war. This is
mistaken. The paper had several good reporters who reported things
the war-makers wanted kept under cover. But throughout the war the
editors, and even their best reporters, accepted all the premises of
the war-makers and questioned only the tactics. Throughout they
accepted that North Vietnam was aggressing and never questioned the
U.S. right to be over there propping up a U.S. puppet that had
minimal local support and openly admitted its inability to compete
on a purely political basis. The paper’s editors and journalists
took each U.S. peace gesture as real and not as an invitation to
surrender and a PR effort (which they all were). It collaborated
with Nixon in demonizing the Vietnamese for not releasing U.S.
prisoners of war till a final peace treaty, treating them as holding
“hostages.” The paper refused to give opinion space to critics who
disagreed with the war policy on principle rather than on tactics.
Their top reporter, James Reston, a fervent war supporter,
formulated the Orwellian classic, in explaining the U.S. invasion of
Vietnam, as allegedly derived from “the guiding principle of
American foreign policy since 1945;” that “no state shall use
military force or the threat of military force to achieve its
political objectives.” This kind of self-delusion helps sustain
apologetics for real aggression and mass murder. (For more details,
see Manufacturing Consent, chapter 5)
Things have not changed noticeably since the
Vietnam war. Why should they? The print media and TV are under more
competitive pressure for advertising from new media forms, which
makes them less willing than ever to challenge national party lines.
And Fox News, a major TV channel, has joined the Wall Street
Journal editorial page in producing flak to help contain any
dissent. But these are hardly needed. Establishment media protect
establishment interests, and if those interests have dictated even
more aggressive power projection in the post-Soviet-containment
world, with the military-industrial complex and pro-Israel lobby
pressing steadily in the same direction, the media will cooperate.
That is why a paper like the Times will swallow the obvious Bush
administration lies on Iraq’s weapons of mass destruction in
2002-2003, and why it will press ahead on Iran’s nuclear weapons
threat even before the ink had dried on its quasi-apology for its
little mistake on Iraq.
So the treatment of Russia, Putin and Ukraine is
not surprising, spectacular though the bias, demonization and
crudity of the propaganda service has been. It is in a great
tradition of all the news and opinion that we deem fit to print. So
while the very accommodating Boris Yeltsin was treated kindly, and
his corrupt election victory in 1996 was “A Victory for Russian
Democracy” (NYT ed., July 4, 1996), Putin’s electoral victories are
treated harshly, his domestic policies are deemed failing, and his
foreign policies are found devious and threaten international peace
and stability. He joins a long assemblage of the demonized.
In support of this demonization the Times has had
a stream of op-ed columns putting the villain in a bad light, none
lauding or defending him. A notable illustration, showing nicely the
depths to which the editors sink in their defense of the
indefensible, is their centerpiece op-ed of May 25, 2015, by Sergei
Guriev and Daniel Treisman, “Rule by Velvet Fist.” Of course, ruling
by a velvet fist, meaning by “soft power,” would seem better than
ruling by violence, but Guriev and Treisman make this a selection
based on public relations expediency, not any aversion to violence,
which, they argue, their targets use when really needed. The bad
guys, of course, include Vladimir Putin and Hugo Chavez (no mention
of Maduro), and the really violent regimes cited are Syria and North
Korea, but not Saudi Arabia, Egypt, Israel, Rwanda (Kagame), or
Uganda (Museveni). Or the United States. Doesn’t the United States
surpass Russia and Venezuela in the use of violence (hard power)
externally with its steady stream of wars and assassinations; and
internally with its numerous police killings and mass imprisonment?
Doesn’t it give critical support to violent regimes like Saudi
Arabia and Israel? Isn’t it the champion user of “soft power” as
well, again both abroad and at home? When Guriev and Treisman talk
about the new authoritarians using “propaganda, censorship and other
information-based tricks to inflate their ratings,” and bribing
media owners with ad dollars and urging pro-regime parties to
acquire media, is this worse than prosecuting whistleblowers,
allowing greater media concentration, and carrying out public
campaigns of target demonization and falsification of evidence?
Does soft power include the ability of a monied
elite to dominate elections and assure that no real populist can
qualify for high office? Is it not remarkable that a Barack Obama
and George W. Bush can struggle to reach a 50 percent popularity
rating whereas a Putin can reach into the 80 percent category even
in the midst of an economic crisis?
One of Guriev-Treisman’s tricks is to smear their
target villains as a class with words that hardly apply to all of
them—notably “authoritarians,” “autocrats” and “dictators.” They
acknowledge that Chavez came into power with a free election, but
that doesn’t relieve him of being an autocrat. They claim that the
autocrats “preserve pockets of democratic opposition to simulate
competition.” They know by instinct that these pockets are just
preserved for this reason. The West, on the other hand, is good, and
has to “address it own role in enabling these autocrats.” It doesn’t
have to address its own use of hard and soft power, nor its role in
enabling autocrats unmentioned by Guriev and Treisman like the
rulers of Saudi Arabia, Israel and Rwanda. For the empire’s paper of
record, the empire ought to rule more efficiently.
Edward S. Herman is professor emeritus of
finance at the Wharton School of Business of the University of
Pennsylvania and a media analyst with a specialty in corporate and
regulatory issues as well as political economy.