‘Fake News’ in
America: Homegrown, and Far From New
By Chris Hedges
December 19,
2016 "Information
Clearing House"
- "Truth
Dig"
- The media landscape in America is dominated by “fake
news.” It has been for decades. This fake news does not
emanate from the Kremlin. It is a
multibillion-dollar-a-year industry that is skillfully
designed and managed by public relations agencies,
publicists and communications departments on behalf of
individuals, government and corporations to manipulate
public opinion. This propaganda industry stages
pseudo-events to shape our perception of reality. The
public is so awash in these lies, delivered 24 hours a
day through electronic devices and print, that viewers
and readers can no longer distinguish between truth and
fiction.
Donald Trump
and the racist-conspiracy theorists, generals and
billionaires around him inherited and exploited this
condition, just as they have inherited and will exploit
the destruction of civil liberties and collapse of
democratic institutions. Trump did not create this
political, moral and intellectual vacuum. It created
him. It created a world where fact is interchangeable
with opinion, where celebrities have huge megaphones
simply because they are celebrities, where information
must be entertaining and where we can all believe what
we want to believe regardless of truth. A demagogue like
Trump is what you get when you turn culture and the
press into burlesque.
Journalists
long ago gave up trying to describe an objective world
or give a voice to ordinary men and women. They became
conditioned to cater to corporate demands. News
personalities, who often make millions of dollars a
year, became courtiers. They peddle gossip. They promote
consumerism and imperialism. They chatter endlessly
about polls, strategies, presentation and tactics or
play guessing games about upcoming presidential
appointments. They fill news holes with trivial,
emotionally driven stories that make us feel good about
ourselves. They are incapable of genuine reporting. They
rely on professional propagandists to frame all
discussion and debate.
There are
established journalists who have spent their entire
careers repackaging press releases or attending official
briefings or press conferences—I knew several when I was
with The New York Times. They work as stenographers to
the powerful. Many such reporters are highly esteemed in
the profession.
The
corporations that own media outlets, unlike the old
newspaper empires, view news as simply another revenue
stream. Revenue streams compete inside a corporation.
When the news division does not make what is seen as
enough profit, the ax comes down. Content is irrelevant.
The courtiers in the press, beholden to their corporate
overlords, cling ferociously to their privileged and
well-compensated perches. Because they slavishly serve
the interests of corporate power, they are hated by
America’s workers, whom they have rendered invisible.
They deserve the hate they get.
Most of the
sections of a newspaper—“life style,” travel, real
estate and fashion, among others—are designed to appeal
to the “1 percent.” They are bait for advertising. Only
about 15 percent of any newspaper is devoted to news. If
you were to remove from that 15 percent the content
provided by the public relations industry inside and
outside government, news falls to single digits. For
broadcast and cable news, the figure for real,
independently reported news would hover close to zero.
The object of
fake news is to shape public opinion by creating
fictional personalities and emotional responses that
overwhelm reality. Hillary Clinton, contrary to how she
often was portrayed during the recent presidential
campaign, never fought on behalf of women and
children—she was an advocate for the destruction of a
welfare system in which 70 percent of the recipients
were children. She is a tool of the big banks, Wall
Street and the war industry. Pseudo-events were created
to maintain the fiction of her concern for women and
children, her compassion and her connections to ordinary
people. Trump never has been a great businessman. He has
a long history of bankruptcies and shady business
practices. But he played the fictional role of a titan
of finance on his reality television show, “The
Apprentice.”
“The
pseudo-events which flood our consciousness are neither
true nor false in the old familiar senses,”
Daniel Boorstin writes in his book “The Image: A
Guide to Pseudo-Events in America.” “The very same
advances which have made them possible have also made
the images—however planned, contrived, or distorted—more
vivid, more attractive, more impressive, and more
persuasive than reality itself.”
Reality is
consciously deformed to easily digestible sound bites
and narratives. Those involved in public relations,
political campaigns and government stay relentlessly on
message. They do not deviate from the simple sound bite
or cliché they are instructed to repeat. It is a species
of continuous baby talk. And it dominates the news and
talk shows on the airwaves.
“The
refinements of reason and shading of emotion cannot
reach a considerable public,”
Edward Bernays, the father of modern public
relations, noted cynically.
The rapid-fire,
abbreviated format of television precludes complexities
and nuance. Television is about good and evil, black and
white, hero and villain. It makes us confuse induced
emotions with knowledge. It reinforces the mythic
narrative of American virtue and goodness. It pays
homage through carefully selected “experts” and
“specialists” to the power elites and the reigning
ideology. It shuts out, discredits or ridicules all who
dissent.
Is the
Democratic establishment so clueless it believes its
party lost the presidential election because of the
leaked John Podesta emails and FBI Director
James Comey’s decision, shortly before the vote, to
send a letter to Congress related to Clinton’s private
email server? Can’t the Democratic leadership see that
the root cause of the defeat was that it abandoned
workers in order to promote corporate interests? Doesn’t
it understand that although its lies and propaganda
worked for three decades, Democrats eventually lost
credibility among those they had betrayed?
The Democratic
establishment’s outrage over the email leak to the
website WikiLeaks ignores the fact that such disclosure
of damaging information is a tactic routinely used by
the U.S. government and other governments, including
Russia’s, to discredit individuals and entities. It is a
staple of press coverage. No one, even within the
Democratic Party, has made a convincing case that the
Podesta emails were fabricated. These emails are real.
They cannot be labeled fake news.
As a foreign
correspondent, I was routinely given leaked, sometimes
classified, information by various groups or governments
seeking to damage certain targets. The national
intelligence agency of Israel, the Mossad, told me about
a small airport owned by the Iranian government outside
of Hamburg, Germany. I went to the airport and wrote
an investigative piece that found that, as the
Israelis had correctly informed me, Iran was using it to
break down nuclear equipment, ship it to Poland,
reassemble it and send it on transport planes to Iran.
The airport was shut down after my exposé.
In another
instance, the U.S. government gave me documents showing
that an important member of the Cypriot parliament and
his law firm were laundering money for the Russian
mafia.
My story crippled the law firm’s legitimate business
and prompted the politician to sue The New York Times
and me. Times lawyers chose not to challenge the suit in
a Cypriot court, saying they could not get a fair trial
there. They told me that, to avoid arrest, I should not
visit Cyprus again.
I could fill
several columns with examples like these.
Governments do
not leak because they care about democracy or a free
press; they leak because it is in their interest to
bring down someone or something. In most cases, because
the reporter verifies the leaked information, the news
is not fake. It is when the reporter does not verify the
information—as was the case when The New York Times
uncritically reported the Bush administration’s false
charge that Saddam Hussein had weapons of mass
destruction in Iraq—that he or she becomes part of the
vast fake news industry.
Fake news is
now being used in an attempt to paint independent news
sites, including Truthdig, and independent journalists
as witting or unwitting agents of Russia. Elites of the
Republican and Democratic parties are using fake news in
an attempt to paint Trump as a stooge of the Kremlin and
invalidate the election. No persuasive evidence for such
accusations has been made public. But the fake news has
become the battering ram in the latest round of Red
baiting.
In a
Dec. 7 letter to Truthdig, a lawyer for The
Washington Post, which printed an article Nov. 24 about
allegations that Truthdig and some 200 other websites
had been tools of Russian propaganda, said that the
article’s author, Craig Timberg, knows the identity of
the anonymous accusers at PropOrNot, a group that made
the charges. [Editor’s note: The lawyer wrote, in part,
concerning the Nov. 24 story and PropOrNot, “The
description in the Article was based on substantial
reporting by Mr. Timberg, including numerous interviews,
background checks of specific individuals involved in
the group (whose identities were known to Timberg,
contrary to your speculation). …”] The Post says it has
to protect PropOrNot’s anonymity. It passed along a
false accusation without evidence. The victims in this
case cannot respond adequately because the accusers are
anonymous. Those who are smeared are told that they
should appeal to PropOrNot to get their names removed
from the group’s “blacklist.” The circular reasoning
gives credibility to anonymous groups that draw up
blacklists and fake news as well as to the lies they
disseminate.
The 20th
century’s cultural and social transformation,
E.P. Thompson wrote in his essay “Time,
Work-Discipline, and Industrial Capitalism,” has turned
out to be much more than the embrace of an economic
system or the celebration of patriotism. It is, he
pointed out, part of a revolutionary reinterpretation of
reality. It marks the ascendancy of mass culture and the
destruction of genuine culture and genuine intellectual
life.
Richard Sennett,
in his book “The Fall of the Public Man,” identified the
rise of mass culture as one of the prime forces behind
what he termed a new “collective personality … generated
by a common fantasy.” And the century’s great
propagandists would not only agree but would add that
those who can manipulate and shape those fantasies
determine the directions taken by the “collective
personality.”
This huge
internal pressure, hidden from public view, makes the
production of good journalism and good scholarship very,
very difficult. Those reporters and academics who care
about the truth and don’t back down are subjected to
subtle and at times overt coercion and often are purged
from institutions.
Images, which
are how most people now ingest information, are
especially prone to being made into fake news. Language,
as the cultural critic
Neil
Postman wrote, “makes sense only when it is
presented as a sequence of propositions. Meaning is
distorted when a word or sentence is, as we say, taken
out of context; when a reader or a listener is deprived
of what was said before and after.” Images do not have a
context. They are “visible in a different way.” Images,
especially when they are delivered in long, rapid-fire
segments, dismember and distort reality. The condition
“recreates the world in a series of idiosyncratic
events.”
Michael Herr,
who covered the Vietnam War for Esquire magazine,
observed that the images of the war presented in
photographs and on television, unlike the printed word,
obscured the brutality of the conflict. “Television and
news were always said to have ended the war,” Herr said.
“I thought the opposite. These images were always seen
in another context—sandwiched in between commercials, so
that they became a
blancmange in the public mind. I think if anything,
the blancmange coverage prolonged the war.”
A populace
divorced from print and bombarded by discordant and
random images is robbed of the vocabulary as well as the
historical and cultural context to articulate reality.
Illusion is truth. A whirlwind of emotionally driven
cant feeds our historical amnesia.
The internet
has accelerated this process. It, along with cable news
shows, has divided the country into antagonistic clans.
Members of a clan watch the same images and listen to
the same narratives, creating a collective “reality.”
Fake news abounds in these virtual slums. Dialogue is
shut down. Hatred of opposing clans fosters a herd
mentality. Those who express empathy for “the enemy” are
denounced by their fellow travelers for their supposed
impurity. This is as true on the left as it is on the
right. These clans and herds, fed a steady diet of
emotionally driven fake news, gave rise to Trump.
Trump is adept
at communicating through image, sound bites and
spectacle. Fake news, which already dominates print and
television reporting, will define the media under his
administration. Those who call out the mendacity of fake
news will be vilified and banished. The corporate state
created this monstrous propaganda machine and bequeathed
it to Trump. He will use it.
Chris Hedges,
spent nearly two decades as a foreign correspondent in
Central America, the Middle East, Africa and the
Balkans. He has reported from more than 50 countries and
has worked for The Christian Science Monitor, National
Public Radio, The Dallas Morning News and The New York
Times, for which he was a foreign correspondent for 15
years.
The views
expressed in this article are the author's own and do
not necessarily reflect Information Clearing House
editorial policy. |